Archive for March 20th, 2007

HMSI to launch 100 cc range

Honda Motorcycle and Scooter India is planning to launch a whole range of 100 cc entry-level motorcycles to tap the Indian bike market’s biggest segment.

At the launch of a sporty variant and a limited edition Grand Prix version of the Unicorn, HMSI CEO and president Yukihiro Aoshima said: “As long as the 100 cc market continues to grow, we will introduce not one model but several.”

And although it is fellow subsidiary Hero Honda’s bread and butter market, it is big enough for both companies so there should be no cannibalisation. “Of course, 100 cc is Hero Honda’s major segment but it’s size is also the biggest in the motorcycle market. So there is more room for both companies to co-exist,” Mr Aoshima said. More

Courtesy: Economictimes.Indiatimes.com


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