Archive for the 'Advertising' Category

AdEx India decodes ad trends

Friday, March 30th, 2007

Automobile sector is on a roll. Last year - one of the best ever for the sector - also saw a 10 percent rise in advertising volume in prrint media by the industry. AdEx India, a division of TAM Media Research and country’s ad monitoring & analysis powerhouse has launched yet another specialized service for […]

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Volkswagen is reviewing its model strategy

Tuesday, March 27th, 2007

Volkswagen is reviewing its model strategy for India even as it denies media reports in Germany that it is putting its India plans on the backburner. VW CEO Martin Winterkorn made a statement that the company will review its models for India and sources have indicated that there are plans to introduce a smaller compact […]

Posted in Advertising, Volkswagen | No Comments »