Los Angeles’ Outsider Edge Attracts Young Fashion Labels

This sunny Southern Californian city, with its thriving local garment industry, has long sustained a range of denim labels, t-shirt brands and other mid-priced apparel companies. But in recent years, a number of high-end fashion labels, including Band of Outsiders, Rodarte, Clover Canyon and The Elder Statesman have also made Los Angeles their home.

Then there is Hedi Slimane, who, after being appointed creative director of Saint Laurent last year, decided to base the iconic French brand’s design studio in Los Angeles, where he has lived on and off since 2007.

The local manufacturing base isn’t really a factor for these brands, whose production needs are very different to those of mid-priced apparel companies and who, in many cases, work with suppliers and manufacturers spread across the world, often in Europe.Read more
Courtesy : www.businessoffashion.com

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