Did you know that Google doesn`t advertise its products? At least, I have not seen any advertisement of theirs. How do they manage to attract the huge numbers, then? Probably because they are creative.
Beat this – they have a Gmail commercial on YouTube, talking about the benefits of Gmail and which has already been seen by 655,000 people. The commercial is simple and is done in-house by one of its engineers but that doesn’t matter to the audience. In fact, some like me are showcasing them on their blogs.